did rebel yell bourbon change its name did rebel yell bourbon change its name

"Who Whipped Whom? . The park did what they thought was best. Rebel Whiskey is owned by Luxco, but the whiskey is distilled at Heaven Hill Distillery. Then post them to secondary sites as Dusty's or old label bottels for 2000% the price. Its perhaps one of the most easily attainable bottles of wheated bourbons in the United States, a perfect opportunity to dip your toes into the category. Without fail, it was Yellowstone or Rebel Yell. Changing it just seems to serve no purpose and make the park seem more bland. Ive been going to this park for years but now its tainted. ELTepes 2 yr. ago That's good to know. At last it grew too dark to fight. They changed up the bottle in 2019, and in 2020 they transitioned to Rebel Bourbon. It paragons description, that yell! Caramel, citrus peel and baking spice flavors of cinnamon, nutmeg and vanilla. With temperatures rising and the sun showing its face more and more, this time of year is perfect for a wardrobe update, and it seems Rebel Yell has caught a case of spring fever. A new bottle extension for the Rebel Yell brand, Rebel Yell 100, is a wheated bourbon that has been specially distilled. Powered by Invision Community. Then, they considered the potential blow-back against a name change versus the size of the parks visitor-base that wouldnt care or would even support the move. Caving in to such ridiculousness. The yell has also been described as similar to Native American cries. Style: Straight bourbon Origin: Kentucky Age: 10 years Proof: 50% ABV Price: $60 Release: May 2017 Availability: Nationwide in limited amounts. On this Wikipedia the language links are at the top of the page across from the article title. In his autobiography My Own Story, Bernard Baruch recalls how his father, a former surgeon in the Confederate army, would at the sound of the song "Dixie" jump up and give the rebel yell, no matter where he was: "As soon as the tune started Mother knew what was coming and so did we boys. Just went to Kings Dominion with my 7 and 9 year old sons. According to Lux Row Distillers, the new bottle includes an embossed rounded shoulder as well as new front and back labels. Its got a strong, bold flavor thats not for the faint of heart. The new packaging started rolling out in April, and will be featured on all Rebel Yell expressions going forward. Rebel 100 Kentucky Straight Bourbon Whiskey is a 100-proof wheated bonded style bourbon that retails for about $20 for a 750mL bottle. Rebel Yell is now distilled and aged at the new Luxco distillery in Bardstown, Kentucky. Rebel Reservewill also be updated and now called RebelYell Small Batch Reserve. Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. Someone might need to find something more important to worry about than the name of a roller coaster that doesnt belong to them. Rebel Yell Kentucky Straight Bourbon Classification: Straight Bourbon Company: Lux Row Distillers Distillery: Undisclosed Kentucky Distillery (ies) Release Date: Ongoing Proof: 80 Age: NAS Mashbill: Undisclosed (Includes corn, wheat, and malted barley) Color: Gold MSRP: $18 (2021) Official Website Some examples of other wheated bourbon products include Makers Mark, Larceny, and W.L. NDPs dont often disclose the source whiskey for their brands. They changed up the bottle in 2019, and in 2020 they transitioned to Rebel Bourbon. Rebel Yell Has a Cool New Look and Two New Bourbons, Get the latest whiskey news and reviews to your inbox, recent news from Luxco, the brands owner, Whiskey Review: Watershed Barrel Strength Straight Rye Whiskey, Whiskey Review: Square 6 High Rye Whiskey, The Epicurean Adds Amarone Finish Edition To Wood Series Bottlings, Whiskey Review: Pursuit United Oak Collection Blended Straight Rye Whiskey, Whiskey Review: Redwood Empire Grizzly Beast Batch 2, Kentucky Derby Museums Secretariat Bourbon Box Set Available In A Lottery, Whiskey Review: Laws Whiskey House Cognac Cask Finished Bourbon Batch 2, Walsh Whiskey Releases The Irishman Vintage Cask 2023 Edition, Whiskey Review: Hard Truth Distilling Caramel Malt Sweet Mash Rye Whiskey, Midleton Very Rare Launches 2023 Irish Whiskey Vintage. Finish: Sweet honey and light pepper and spice. All bourbon will have at least 51% corn. Introduced in April 2019, Rebel Yell 100 is a wheated bourbon, and a new bottle extension for the Rebel Yell brand. Confederate Defeat Re-examined". But more importantly, we cannot white wash history (forgive that wording, please!). If you go to Lux Row's website it's now marketed as Rebel, with no Yell (which will undoubtedly please BrokeCal). Rebel Yell Bourbon is often left out of the wheated discussion. The brand was created to commemorate the 100th anniversary of the Stitzel-Weller distillery in Louisville, Kentucky, by Charles R. Farnsley, the former mayor of Louisville. This drink is smooth, simple to drink, and it has a 100 percent proof that will keep you warm all night. BrokeCal, Rebel Yell 10 Year Details. 111 Reade StreetNew York, NY 10013Phone:212-240-9194, Hours:Mon-Fri 4 pm - 4amSat 5 pm - 4amSun 4 pm - 2am, Penelope Bourbon Distillery: A Tradition Of Excellence, It Is Perfect For Sipping Neat Or On The Rocks Wathens Bourbon: A Kentucky Tradition. The whiskey is aged in charred oak barrels for four years before being bottled. It will just make her cry more, more, more. Leave a comment below. Shoddy_Ad7511 6 mo. I can appreciate why some people are upset though. Yes. Weve taken everything you love about our Kentucky Straight Bourbon and distilled it into 100 Proof Bourbon, making it even better. Whether youre sipping it neat or mixing it in with your favorite cocktail, Rebel Yell 100 bourbon is the perfect whiskey for any occasion. "I could hear the sound of shots from the direction of Hickory Point, accompanied at intervals by fierce yells," remembered Reeder. The distillery is located in Bardstown, a town known for its bourbon heritage. We have to acknowledge and accept our past. 1965. The Lux Row Distillery is moderately sized compared to the big boys throughout the state. This very recipe represented a base for many famous bourbons that were later produced at the Stitzel-Weller distillery. The Rebel Yell brand is currently produced at the Luxco distillery. It was renamed in 2011 after being sold to the Luxco company. Wed pool our money, and this guys brother would grab a cheapbottle of whiskey for us. This change has been made at the request of Luxco, which renamed its Bourbon brand Rebel Yell. This change is still in effect on store shelves. Rebel Whiskey is owned by Luxco, but the whiskey is distilled at Heaven Hill Distillery. So the arguments that this is another move to erase history arent accurate in my opinion. The new Rebel Yell look (image via Luxco). While the distillery became knownfor the many famous bourbons producedthere, its wheated recipes are perhaps mostnotable for their softer, smoother taste andgraceful aging process. All retail support materials will be updated tohighlight the new packaging and driveconsumers to the Band of Rebelsprogram online. After the whiskey has been mashed, fermented and distilled, bourbon must be matured in new American oak barrels according to U.S. regulations. . Battle cry used by Confederate soldiers during the American Civil War, George A. Root's article "The First Day's Battle at Hickory PointFrom the Diary and Reminiscences of Samuel James Reader [, Civil War Veterans Come Alive in Audio and Video Recordings, Actual recording of a rebel yell, performed by a veteran in 1935, Rare Footage of Civil War Veterans Doing the Rebel Yell, Civil war veteran soldier footage taken between 1913 and 1938, https://en.wikipedia.org/w/index.php?title=Rebel_yell&oldid=1138610925, Cultural history of the American Civil War, Creative Commons Attribution-ShareAlike License 3.0, An approximation of the yell can be heard in the 1951 film. Lets take a look at how much a bottle of Rebel Bourbon will cost you. There are audio clips and film footage of veterans performing the yell many years later at Civil War veterans' reunions. I rarely drank it before and just recently started mixing drinks so I went through the remaining 3/4 of the bottle in about a month. Billy Idol's song "Rebel Yell" was named after the whisky. Rebel Yell American Whiskey tries to hedge its bets and give consumers both rye and bourbon, but it succeeds in neither respect. New packaging will be available nationally starting January 2015 in the 750mL bottle, followed by the 1.75L bottle rolling out in March 2015. In the end, the ride experience is still the same. Famous bourbon brand Rebel Yell has undergone a rebrand for a new generation of rebels. Rebel Yell is one of those old throwbacks. The brand was established after Prohibition in the 1940's. Risk takers, rule breakers and noise makersunite. Sam Reeder was a "free-state" or "free-soil" combatant against a pro-slavery militia at the Battle of Hickory Point in September 1856. With the updated packaging,now is the perfect time to capitalize on thismomentum. It is high-proof and made from corn. I was in the first graduating class of a new high school in the far south end of town. Sometime around 1950, Charles R. Farnsley (former Louisville mayor) had the idea to create the "Rebel Yell" brand to celebrate the 100th anniversary of Weller bourbon. It was meant to target markets in the South, and the Rebel Yell name harkened to the Confederate Army during the Civil War. For the best. It was just a name. I am curious why the rebranding. WorldSeries2021 6 mo. Maybe next time I'll have to make my sarcasm more evident!!! Below are frequently asked questions regarding Rebel Yell and Rebel Bourbon. An order was given during a bayonet charge to "yell like furies" in routing the Federal forces under General Irvin McDowell. Hopefully the wood work they are doing will justify the new and improved name. *(Interview with Nancy Farnsley, November 14, 1984) In the early 1980s, after some other changes of ownership following the break-up of Stitzel-Weller around 1972, the brand was purchased by the David Sherman Corporation of St. Louis, Missouri (now Luxco). When compared to other whiskeys, a few drops of Bourbon can be perceived as being a little hot in a glass or a bucket. In fact, Im kind of disappointed. The move has been met with serious opposition by some fans. Maybe they should just rename it then - to Rebel Yip - since that is more descriptive of that sound anyway? The most notable thing about Rebel Bourbon is their use of wheat. Especially for those of us that have been riding it since the 70s," said one more. 6, a bourbon blend consisting of three primary bourbons aged for varying periods of time is unique. Cookie Notice It was on Dixie Highway so, naturally, we were the Rebels. It wont be undone but it was a mistake to change the name of an icon! Kings Dominion amusement park is quietly dropping the Confederate-themed name of its iconic roller coaster, Rebel Yell, and isn't saying whether the decision is tied to the continuing. Then suddenly, I stopped seeing it in stores around town. Blending rye and bourbon creates unimpressive results, and while it has some merits, no one is missing out on much by not . However, in the documentary film Reconvergence, historian Waite Rawls, the head of the Museum of the Confederacy, describes his long odyssey to recover recordings of the yell. In 1999, the brand made its way to the portfolio of the David Sherman Corporation rebranded as Luxco in 2006. Today, were back with a whiskey that many of us likely enjoyed in high school or college, especially those hailing from southern states. As lame as Apple Zapple, as the parks wild mouse coaster has been renamed. Other wheated bourbon brands produced by the Stitzel-Weller distillery: "Mouth" (taste): A big, round body with a palette that directly follows the nose honey, butter and just a hint of dark fruit (plums, raisins). Woh-who-ey! As this article mentioned the rebel yell is not an offensive name. Wheated bourbon tends to cause confusion, especially with newcomers to the American whiskey category. Even though I cant think of a past event where anyone was upset or protested, it could happen. Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. Good luck selling and Never Go Quietly! Saint_Thomas_More 2 yr. ago Bourbon aficionados may consider the whiskey a little hot when tasted neat in or in a snifter. Numerous 4-year Distillers Collection Single Barrel offerings are also available under the Rebel Yell Bourbon name prices also vary as they are often bottled for specific retailers and available in limited quantities. Fifty years later, that pissed off quite a few people. Its the same recipe as the distillerys standard 80-proof expression, just bottled at a higher ABV. This topic has been inactive for at least365 days, and is now closed. The Rebel Yell name was inspired by the Confederate Armys use of the word during the Civil War to target markets in the South. In January 2021, Luxco was acquired by Midwest Grain Processors MGP the countrys largest third-party producer of sourced whiskey products. Full stop. Theres a couple things to expect from a bottom shelf whiskey. Rebel Yelland Yellowstone were my veryfirst bourbons. Brand of Kentucky straight bourbon whiskey, Learn how and when to remove this template message, https://ohc.library.louisville.edu/ohms/viewer.php?cachefile=1986_52_farnsley.xml, https://en.wikipedia.org/w/index.php?title=Rebel_Yell_(bourbon)&oldid=1138241841, Food and drink companies established in 1849, Articles needing additional references from March 2013, All articles needing additional references, Creative Commons Attribution-ShareAlike License 3.0. In 2018, the company established its own distillery, named Lux Row, in honor of the long, tree-lined drive that leads to the facility. As a result, to avoid further confusion, we used the names interchangeably throughout this post. [1] The origin of the yell is uncertain. There are about 24,000 bottles in this year's batch. First Name Last Name Email Zip Code I live in Alaska, by the way. *Source: DISCUSMembers Only DataR12 Sep 2014 vs. PY. However, the Stitzel-Wellers original Rebel Yell bourbon recipe which contained wheat instead of rye remained the same. EXPLORE WHISKEY REBELLIOUS REMIXES Spring Manhattan Bourbon-Amaro Highball Elderflower Smash SEE ALL COCKTAILS Jubal Early once told some troops who hesitated to charge because they were out of ammunition: Damn it, holler them across. [3], Several recordings of Civil War veterans performing the yell exist. Good Lord, people. Where is Rebel Whiskey made? Dont sleep on this wheated bourbon with Stitzel-Weller lineage. Yep, they did. Mother would catch him by the coattails and plead, 'Shush, Doctor, shush'. Linen Cocktail Napkins: The Perfect Accessory For Your Next Party, What Color Mens Shoes Is Worn At Cocktail Event, The Right Bitters For The Perfect Manhattan, The Dos And Donts Of Feeding A Cocktail, A Cocktail Hour Harvest Table Is The Perfect Way To Snack And Mingle At Your Next Event, How The Cocktail Became An American Staple, How To Make Quick Cocktails: 3 Easy Recipes. In 2019 Rebel Yell went through a rebranding effort. If youve got a problem with a brand distancing itself from the CSA then youre the problem. All the haters should be happy for a name change instead of losing it completely (RIP Thunder Road). Also, Kings Dominion had an Old Virginia area and cues that it was trying to include some connections to the state. And since there is no statement of age, we know the whiskey is almost certainly four years old. In April 2021, Luxco was acquired by Midwest Grain Processor, more commonly known in the industry as MGP. The finish, meanwhile, was eerily reminiscent of white dog, peppery, and again syrupy as it was on the nose. Luckily, the booze biz is a large and dynamic industry built for people with eclectic tastes. We live in an era in which some people are always going to find fault with something that isnt politically correct. But it never did any good. Rebel Yell SmallBatch Rye will provide a little more spice androbust flavor to the current Rebel Yell familylineup. The woke folk are going to get their pitchforks and be at Lux Row's doorstep once they catch wind of a Rebel libation. Then away to our left and rear some of Bragg's people set up 'the rebel yell'. 2023 Luxco, Inc. All Rights Reserved. The distillery was founded in 1888 and originally known as the Stitzel-Weller distillery. Reviews and discussions are encouraged, check out the stuff we've compiled in the sidebar and our review archive! Otherwise I would hate to see a Dueling Dragons -> Dragon Challenge -> scrap heap project happen. Like all bourbon, wheated bourbons are still required to contain at least 51 percent corn in the mashbill. Getting a little punchy here, down in the DeepSouth . After the rebranding, Luxco has attempted to move Rebel up from the bottom of the bottom shelf. The whiskey inside the bottle stayed the same, but the bottle itself and its name were reimagined. I have seen Father, ordinarily a model of reserve and dignity, leap up in the Metropolitan Opera House and let loose that piercing yell.". Midwest Grain Processor acquired the Rebel Yell whiskey brand fromLuxco, a Kentucky distillery that was founded in 1918. Flanked by heavierglass bottles, premium cork closures andembossed labels, the new lineup will increaserelevance for younger audiences and createan opportunity to command a higher pricepoint. I will say, though, that Im excited to get back to reviewing some higher quality options. Its not difficult. Although the recipe for the whiskey dates back to 1849, the Rebel Yell brand was registered in 1936. Luxco was a relatively small NDP and rectifier. By rejecting non-essential cookies, Reddit may still use certain cookies to ensure the proper functionality of our platform. Tons of bottles out though. But as far as affordable bourbon options, Rebel whiskey offers a great learning opportunity. The new packaging incorporates elements weve grown accustomed to seeing with craft brands: an embossed, round-shouldered bottle with a capsule closure and natural cork, along with new front and back labels. Its 36-inch continuous column still has a capacity to produce 50,000 barrels or about 3.25 million proof gallons of bourbon per year. Charles R. Farnsley (a former mayor of Louisville) owned the Brand. Rebel Yell Launches New Look for Brand Lineup | Kentucky Bourbon Trail Download the Kentucky Bourbon Trail Distillery Map Download Now Join Our Newsletter Mailing List Fields marked with an * are required First Name * Last Name * Email * If you are a human seeing this field, please leave it empty. Add a couple of ice cubes or pour it into a cocktail as a base spirit bourbon, and you may have yourself a genuine deal. Good one. So it made sense that something with the name rebel in it was referencing the nickname given to the Confederates in the Civil War. Mash Bill Bourbon and Whiskey Ingredient Guide, Definitive Guide to the Different Types of Whiskey, Copyright 2022 Gentlemen Ranters | All Rights Reserved. Wheat often takes a back seat, especially now with the resurgence of rye whiskey and high rye bourbon, such as Breckenridge Bourbon. For most of its existence, Luxco was a non-distillery producer or NDP which meant they did not own a distillery. Racer 75 is fine, as long as they actually RACE the trains! Yep, they did. Rebel 100 Kentucky Straight Bourbon Whiskey is a 100-proof wheated 'bonded style' bourbon that retails for about $20 for a 750mL bottle. I for one am glad they did. Rebel Yells new packaging, innovation and, and spirit to this time-honored brand, as well, as the opportunity to speak to an entirely. Why did they HAVE to choose such a name in the first place? sberto 2 yr. ago It's up to the distributor in your state. The Yellow Stone brand was discontinued in 2015. It is often enjoyed neat or on the rocks. Rebel Yell bourbon is a smooth, mellow whiskey with a sweet taste. For more than 150 years, Rebel Bourbon has been bridging the gap between its proud heritage and modern tastes to honor the rebel spirit that lives in each of us. Aaron joined the drinks industry in 2013. As one soldier explained: "I always said if I ever went into a charge, I wouldn't holler! "[4] The Library of Congress has a film from the 1930s of a dozen or so veterans performing the yell individually and as a group. Years later, Julian Van Winkle came over to him and said, "Charley, are you gonna use the name Rebel Yell?" If youre looking for a winter drink, this Rebel Yell 100 bourbon is the way to go. The Rebels Yell Bourbon was created in 1927 by the Stitzel-Weller Distilling Co., according to the companys website. Virginia Bourbon is described as being Kentucky Owls rarest and longest-aged expression to date, and Barrell Craft Spirits was awarded Best Bourbon twice at the San Francisco World Spirits Competition. However, by carrying the term Straight Bourbon on the label, the youngest barrel in each batchs blend must be aged for a minimum of two years in new oak. That was the only ride from when the park opened that had never changed and now this I guess we will start going to Bush Gardens from now on! On this Wikipedia the language links are at the top of the page across from the article title. Blood Oath, David Nicholson, and Ezra Brooks are just a few of the brands produced by the company. That being said, I think taking offense to the name change, claiming it is rewriting history, and refusing to ever go to the park again is just downright silly. Now that weve covered the basics, its time to get into the real reason you are here. Overall, Rebel Yell is an entirely expected Kentucky bourbon that lends itself better to throwing back than truly enjoying. Billy Idol wrote the song because of the bourbon. Theres something about the rebel yell bourbon confederate flag that just screams bad boy. Its the perfect drink for those who like to live on the wild side. The 10 yr is rebranded on the desktop site. Thats just awful. The woke folk are going to get their pitchforks and be at Lux Row's doorstep once they catch wind of a Rebel libation. My favorite coasters are B&M hypers and gigas. Edit: Watching this yo-yo up and down has been hilarious. As one of those small minority it has never really bothered me either. Is Rebel Bourbon good whiskey? They asked him for a demonstration of the rebel yell, but he refused on the grounds that it could only be done "at a run", and couldn't be done anyway with "a mouth full of false teeth and a stomach full of food". When it was launched, it was only available south of the Mason-Dixon line. On DailyDrinker.com, Rebel Kentucky Straight Bourbon Whiskey is rated an average of 6.7/10, making it an excellent buy. "He didn't bottle a great deal of it, and several years later, four or five years later he sold the brand to the Southern Comfort people, and they never used it. When you get towards that higher end, you start competing with whiskeys such as Jack Daniels or Makers Mark, which Rebel does not compare to. Warm finish with vanilla and a hint of black stone fruit. From there, most bourbons will contain malted barley, and rye. And its got a bit of an edge, thanks to the addition of the Confederate flag. Rebel Yell is the name of a brand of bourbon whiskey made in Kentucky. It just felt like another local reference, but not a celebration of the Confederacy. That is really lame. The rebel yell has also been likened to the scream of a cougar. It was becoming my go to, especially for its price point. [2] One description says it was a cross between an "Indian whoop and wolf-howl". We talk about bourbon, rye, or any American whiskey here (yes, even Jack). Katelyn is a freelance writer in Portland, Oregon. As one of the minority that might get offended, I am certainly not. Rebel Yell has now beenrefashioned for a new generation of bourbondrinkers to enjoy. Shame on KD. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. This unique style offers hints of honey and butter followed by a . It was not that; it was the Southern war cry."[10]. Considering the existence of many differing versions of the yell, it is possible that it had multiple origins. Irish Whiskey and Scotch must be aged a minimum of 3 years and arent required to have an age statement. Orphan Barrel Whiskey Distilling Company bottles a small number of rare, aged Bourbon whiskeys from a variety of producers and stores them at George Dickel Distillery in Tullahoma, Tennessee. 17. The water used to make the bourbon comes from a natural spring, and the grain is grown on the distillerys own farm. The original Rebel Yell bourbon recipe used wheat instead of rye in order to reduce grain alcohol content. "Charley (Farnsley) concocted it in about 1937, and his uncle (Alexander Thurman Farnsley) owned W. L. Weller, on Main Street, at that time, with the Stitzler-Weller people, and they bottled it for him." Not only did the name not bother me or hinder my enjoyment of the ride or park, I dont remember anyone having an issue with the name or even making comments about its origins. Rebel Yell is a brand of Kentucky made Straight Bourbon Whiskey that is made using more wheat than most Bourbons. This is funny. Thinking of that happening to some of my favorite rides at my home parks in Central Florida, I would probably be upset about a ride losing its identity. Yeah, Oh im sorry for being an activist SJW hybrid, Racer 75 is a stupid name and not catchy, Apple Zapple is catchy but not Racer 75 Kings Islands Racer is catchy because it is simple. I find 'Yell' quite offensive. Luxco recently released a Rebel 10 Year Single Barrel Bourbon. The brand bounced ownership, eventually landing in the Diageo portfolio. I was a bit confused at the store and thought maybe I'd been misreading my bottle all this time. The name is also reminiscent of similar ride Racer at sister park Kings Island. The "Rebel Yell" brand was created at Stitzel-Weller in the 1930s (with the idea of distilling it in limited batches for exclusive distribution in the Southern United States). Weller company merged with the Stitzel distilling company (est. Its a decade old recipe that was painstakingly aged in charred oak barrels to create a distinct flavor profile for each batch. Rebel Yell is now distilled and aged at Luxco's new distillery, Lux Row Distillers, in Bardstown, Kentucky. And yes, it was made along side Pappy Van Winkle at Stitzel-Weller. Barrel and Brew is here to provide insightful information around all kinds of spirits, reviews on our favorite liquor, beer, and wine, and provide recipes to make you look like the ultimate backyard bartender. To me it was just a name given to a coaster, devoid of any historical or political significance. It seems, though, that Rebel Bourbon still sources its whiskey from Heaven Hill as the bottle dons the statement bottled for Lux Row Distillers. Well see if this changes soon now that Lux row Distillers hits the four year mark. Do you support the move? I honestly dont see what the big deal isbut then again, Ive never visited KD nor grew up in the south.